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Launch a Personality Quiz. Convert in minutes.

A Personality Quiz is a powerful lead magnet that helps people learn more about themselves. Whatever your niche, deliver custom results instantly — and get clean, segmented lead data in return. No coding. No fuss.

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Lumos Budget Personality Quiz landing page with rows of pink piggy banks and a 'Take the Quiz' button
Smiling woman with glasses using a laptop, with a 'The Strict Budgeter' personality quiz result card overlay featuring a piggy bank icon

Why Profile Quizzes are lead generation powerhouses

People love self-discovery, especially when it feels engaging and intuitive. A Profile Quiz does just that, helping your audience learn more about themselves in your niche. For example, if you train coaches, your Quiz might reveal coaching styles.

Personalized feedback made easy

Your Profile Quiz delivers custom results that guide participants toward their next step with you. It’s a fun, low-pressure journey that gives your audience a valuable taste of all you can do for them.

Spot your best leads in minutes

ScoreApp scores and segments your Quiz-takers instantly, based on their answers, so you know exactly where they stand.

Smart follow-ups, made simple

Automatically grouped responses make personalized follow-ups a breeze. Direct participants to the right product page and send tailored communications with ease.

Choose the perfect Profile Quiz template

Our templates are designed to make things simple for you. Pick one, customize it to match your brand, and start connecting with your audience effortlessly.
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Apex fitness quiz landing page showing a female boxer in fighting stance with text 'Discover Your Fitness Persona' and a 'Take the Quiz'…

Health and Fitness Profile Quiz

A customizable health and fitness quiz to showcase your expertise and generate leads.
Vortex 'What's Your Marketing Superpower?' quiz landing page with a 3D superhero character and a yellow Start Now button

Small Business Marketing Profile Quiz

Customizable marketing quiz to engage small business owners and generate valuable leads.
Lumos Budget Personality Quiz landing page with pink piggy banks and a 'Take the Quiz' call-to-action button

The Budget Personality Profile Quiz

Interactive budget quiz to engage users and generate financial leads.

How to build your Profile Quiz funnel

Create your landing page

First impressions count. Get people excited to map out their Profile with a sleek, engaging landing page.

Ask the right questions

Treat your Quiz like a 1-2-1 with a prospect. Choose engaging questions, then let ScoreApp handle the analysis to reveal each participant’s Profile.

Seamlessly segment participants based on their answers

ScoreApp helps you automatically group Quiz-takers based on their answers. So you can tailor your follow-up with just a few clicks.

Finish with a custom results page

Give participants what they want—meaty, interesting, personalized results. Help them understand their Profile and suggest an enticing next step.

Sync with your CRM and start engaging leads

Connect your Quiz to your CRM in a snap. Then reach out to the right leads in the right way.

How ScoreApp works

Effortless lead generation.

Get quality leads without the hard sell. ScoreApp helps you build trust naturally through meaningful insights.

Actionable insights that drive decisions.

Know exactly what your leads need and want. Use that data to personalize your outreach and make smarter decisions.

Low commitment, high value.

Perfect for curious prospects who want to explore what you offer—without the pressure.

Smarter segmentation.

ScoreApp automatically categorizes leads, so you can focus on what matters: building relationships with the right people.

Personalized follow-ups that feel real.

Follow up with content that speaks directly to each lead’s unique needs. Build trust, and keep the conversation going.

Customize your Quiz to match your brand’s look and feel.

Easily add your logos, colors, and branding style across your lead-generation funnel.

Every single day we get 20 to 30 new people coming in

With ScoreApp we create demand all year round

Francesca James
Founder, Ideasfest
Reached over 1200 and counting

The Inner Critic Assessment has been a powerful tool

Joanna Kleinman
Psychotherapist
ScoreApp has been absolutely integral

One of the most important parts of the teaching that we delivered

TJ Power
Neuroscientist & Co-founder
Two men in a professional office setting, one smiling with arms crossed and one presenting to a group in front of a display screen.

Built by Marketing Experts

Meet ScoreApp

We help you craft lead funnels that work, whatever your business does.

Get to know ScoreApp →

Top guides and resources

Want more tips on creating the perfect Quiz?

Explore the Help Center →

Partner with expert professionals

From copywriting to Meta advertising, connect with best-in-class experts who know how to take your Profile Quiz to the next level.

Browse ScoreApp’s Partner Directory →
Pricing
Try it for free

No credit card required.

You save $117

Starter plan

Everything you need to start

$39 /month

$39 $30

per month, billed annually at $351

Get Starter Get Starter
Or get started for free

14-day money back guarantee

  • 3 live scorecards
  • Includes 100 responses per month
  • 1 user

Includes:

  • AI Landing Pages
  • Unlimited landing pages
  • Dynamic result pages
  • View and export all response data
  • Connect your CRM
Best Value You save $297

Business plan

Best for growing teams

$99 /month

$99 $75

per month, billed annually at $891

Get Business Get Business
Or get started for free

14-day money back guarantee

  • 10 live scorecards
  • Includes 1,000 responses per month
  • 3 users

Everything in Starter, plus:

  • AI Landing Pages
  • Everything from starter
  • Use your own domain
  • Abandon email
  • Advanced insights
  • Custom CSS / Scripts
  • Google Analytics & Facebook pixel
  • Dynamic PDF report
  • Audiences
You save $447

Pro plan

Advanced features for making sales

$149 /month

$149 $112

per month, billed annually at $1341

Get Pro Get Pro
Or get started for free

14-day money back guarantee

  • 30 live scorecards
  • Includes 3,000 responses per month
  • 5 users

Everything in Business, plus:

  • AI Landing Pages
  • Everything from business
  • Data enrichment
  • Split testing

Enterprise plan

Scale up as required, with tailored plans

$799 /month

Starting from, USD per month

$799 /month

Starting from, USD per month

Talk to Sales Talk to Sales
Or get started for free
  • AI Landing Pages
  • Infinitely scalable
  • Seats for everyone
  • VIP support
  • Tailored onboarding
  • Granular permissions
  • SSO

All prices shown are subject to any applicable taxes in your location

Frequently asked questions

What is a Profile Quiz, and how does it work?

A Profile Quiz is an interactive experience where participants discover their unique “type” or “archetype” within your niche. For example, a coaching quiz might reveal whether someone is a “Visionary Leader” or a “Strategic Thinker.” Participants answer a series of engaging questions, and ScoreApp delivers personalized results that connect them to the next step with your business.

Why are Profile Quizzes so effective for lead generation?

People love learning more about themselves! Profile Quizzes engage your audience with a fun and personalized experience, giving them instant value while providing you with segmented data to identify and nurture high-potential leads.

How can I use a Profile Quiz to drive sales?

By designing quiz results that highlight how your product or service solves their specific needs, you can drive participants to take action. With ScoreApp’s segmentation tools, you can follow up with targeted emails or direct them to the most relevant product pages for faster conversions.

What kind of data can I collect with a Profile Quiz?

You can collect insights like your leads’ preferences, challenges, goals, and interests. This data helps you personalize your follow-ups and better understand your audience’s needs, making your outreach more effective.

How quickly can I set up a Profile Quiz with ScoreApp?

You can create and launch a professional Profile Quiz in minutes using our customizable templates. Just add your questions, tweak the branding, and go live—no coding required.

Is a Profile Quiz right for my business?

If your business involves understanding customer needs and building relationships, a Profile Quiz is a great fit. It works especially well in industries like coaching, education, marketing, health, and wellness.

Create your Profile Quiz and nurture the right leads in less time.

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