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Leigh Simons

Leigh Simons

Head of Customer Service

Posts by Leigh Simons:

10 Must-Ask Customer Survey Questions for Better Insights

10 Must-Ask Customer Survey Questions for Better Insights

20 Feb, 2025

You’ve heard the saying “Ask stupid questions, get stupid answers”, right? Well, the flipside of this is that when you...

Best B2C Lead Generation Methods (with Example Methods)

Best B2C Lead Generation Methods (with Example Methods)

18 Feb, 2025

With the right methods in place, effective lead generation is essential for all B2C businesses. It helps you connect with...

9 ways to boost customer retention in B2C sales

17 Feb, 2025

It’s harsh, but it’s true: without sales, you have no business. Securing new customers is key to success, and it’s...

Guide to B2C Lead Nurturing for More Sales

Guide to B2C Lead Nurturing for More Sales

12 Feb, 2025

B2C lead nurturing is exactly what it says on the tin: nurturing your leads to turn them into paying customers. ...

How Personalised Marketing Boosts Customer Retention and Loyalty

How Personalised Marketing Boosts Customer Retention and Loyalty

7 Feb, 2025

If you’re looking to achieve sustainable business growth, customer retention and loyalty are the secret sauce to success. And that’s...

5 Ways ScoreApp Improves Your HubSpot Email Marketing

5 Ways ScoreApp Improves Your HubSpot Email Marketing

6 Feb, 2025

When it comes to email marketing platforms, there’s one provider that requires no real introduction. HubSpot. HubSpot is huge –...

Create the Perfect Customer Journey with B2B Market Research

Create the Perfect Customer Journey with B2B Market Research

5 Feb, 2025

“It isn’t the mountains ahead to climb that wear you out, it’s the pebble in your shoe.” Muhammad Ali It...

Best Tools To Manage & Optimise the B2B Sales Process

Best Tools To Manage & Optimise the B2B Sales Process

31 Jan, 2025

To take control of your funnel and maximise conversions, you need a system to reach your target customers, nurture them,...

Why customer segmentation is crucial in B2B market research

Why Customer Segmentation Is Crucial in B2B Market Research 

22 Jan, 2025

In B2B relationships, putting customers at the heart of your strategic decisions is as crucial as it is difficult. By...