
Imagine this: someone takes your quiz or assessment, and instead of getting a one-size-fits-all response, they land on a results page that speaks directly to them – their pain points, their goals, their exact answers. Dynamic content – the kind that changes based on your audience’s answers – is what turns your simple quiz funnel into a tailored experience that converts.
In this article, we’ll show you how offering Dynamic Results to your quiz-takers helps them faster – and drives better sales as a result.
- Offer tailored advice
- Segment effortlessly
- Deliver the right offer to the right person
Dynamic Results, explained
Leigh, Head of Customer Success, helps create Dynamic Results every day. Here’s a 3-minute video showing what dynamic mode is and how to get started with it. Or join our free, weekly Set Up & Score webinar to get your quiz funnel set up, tailored Results and all.
Visualise what words simply can’t 📊

Charts, graphs, and visuals help people feel their results, not just read them.
Picture this: You’re a coach guiding your participants through their assessment results. Instead of just telling them where they stand, you use a traffic light system for clear guidance:
🔴 Red = needs work.
🟠 Amber = room to grow.
🟢 Green = smashing it.
The takeaway is instant (and far more memorable) for your customers.
Make complex ideas digestible
Dynamic content means higher completion rates as you serve up exactly the right insight for each person.Instead of overloading people with info that might not apply to them, you tailor explanations and advice based on their answers.
Create your dynamic results with ScoreApp, start for free today and deliver tailored results in minutes .
Serve tailored next steps or offers
- Someone struggling with email marketing shouldn’t get tips for paid ads. Dynamic content lets you show recommendations or offers that match their actual needs – so every CTA feels spot-on.
- It’s like building a choose-your-own-adventure funnel. But it’s automatic. And way more efficient.
Show charts based on answers

- Want your audience to see where they stand? Add charts that change based on their scores or inputs. It’s a simple way to visualise strengths, gaps or progress – and it makes your quiz feel more like a mini coaching session.
- Think: a bar graph that updates to show their marketing funnel health, or a pie chart revealing their leadership style blend. Instant insight. Instant engagement.
📑 Deliver personalized PDFs for extra impact

- Want to go a step further? Use dynamic Content to generate personalised PDF reports that people can download and keep.
- This adds even more value to their experience, providing them with a document that recaps their quiz results and includes tailored advice, action plans, or next steps.
It’s the kind of content people appreciate enough to save and reference later – making it a fantastic tool for both engagement and retention. (You’ll need our Business or Pro tier to create Dynamic PDFs .)
The key thing with Dynamic Content is that you can have a lot of fun with it – and help your audience do the same.
Join ScoreApp today and deliver powerful Dynamic Results to your customers.