Inspiration
Top 5 B2B Content Marketing Trends for 2025
The end of the year is fast approaching, so it’s the perfect time to start planning your content marketing strategy…
Quiz Leads
Integrations
Optimise Your Zoho CRM Sales Funnel with ScoreApp
Perfect for managing your leads, prospects, and clients, Zoho is one of the best CRM systems. To get the most…
Insights
Top Lead Generation Strategies for 2025: What You Need to Know
As the new year approaches, it’s time to start focusing on your business goals for 2025. One priority that will…
Inspiration
How To Attract New Year Gym Members in 2025 With ScoreApp
It happens every year: January rolls around, and the gyms and fitness studios are flooded with sign-ups as people take…
Templates
Get More Investment Opportunities With This Lead Magnet Template
Finding investors for your business can feel a little bit like trying to find the perfect romantic partner – only…
Templates
Templates to Get More Leads for Your Branding Services
A branding brand that helps other brands with branding needs to have good branding itself to stand out as a…
Templates
Quiz Lead Magnet Template for Nutritionists
There’s so much information online about diets and nutrition. Some of it’s really good, some of it’s … let’s say,…
Inspiration
Lead Generation Quiz Ideas for Well-Being Professionals
The term “well-being” covers a lot of ground – to some it means mental or emotional health, to others it…
Integrations
Launch a Quiz Lead Magnet With ConvertKit & ScoreApp
If you want to make more sales on repeat, don’t just “grow” your ConvertKit list. Focus on attracting relevant leads…
Inspiration
Examples of Successful Waitlist Strategies & How to Apply Them
New services, products, events, books… To launch something confidently (knowing it will sell), you need a waitlist strategy. Otherwise, you’d…
Guides
Build a Quiz With HubSpot and ScoreApp for More Leads
Quizzes aren’t just “fun content for engagement”. A strategic one can be the start of a profitable sales funnel that…
Guides
How to Create a Waitlist Using Mailchimp & ScoreApp
Instead of launching something out of the blue (and crossing your fingers), you can build and maintain momentum with a…
Inspiration
5 Quiz Lead Magnet Ideas for Therapists To Pre-Qualify Leads
A strong client–therapist relationship is crucial for achieving meaningful therapeutic results – and it has to be right for both…
Strategy
How To Build A Quiz Using ActiveCampaign and ScoreApp
When you create a quiz lead magnet and connect it with your email marketing platform, you get a sales funnel….
Inspiration
7 Quiz Lead Magnet Ideas for Real Estate Companies
The right lead magnet will attract more potential clients and allow you to contact them directly, nurturing them until they’re…
Strategy
Planning Quiz Results That Benefit Both You & Your Customers
The questions in your quiz lead magnet must do two things: translate into valuable results for your participants and bring…
Marketing
12 Black Friday Marketing Mistakes (& How to Avoid Them)
Black Friday is a fantastic opportunity to skyrocket sales. Unfortunately, some businesses end up wasting a tonne of time, energy,…
Strategy
How To Generate Leads From Community Guesting
People buy from people they trust. Being invited to a community meeting by someone they already trust and look up…
Inspiration
Lead Generation Examples: Quizzes, Surveys, and Assessments
Getting more customers, avoiding feast and famine, increasing your profits, attracting investors… EVERYTHING is downstream from lead generation! Sadly, not…
Templates
Stop Wasting Time on 1-2-1 Client Calls With This Quiz Template
Do you often set time aside to offer a discovery call, only to realise this person isn’t a good fit?…
Inspiration
Get Leads for Your Financial Services Business With a Quiz
Many entrepreneurs make this costly mistake: only focusing on lead generation when they desperately need new clients. By then, though,…
Templates
Quiz Template For Life Coaches To Win More Business
To run your life coaching business smoothly and sustainably, avoid these common mistakes: relying on unpredictable referrals and only looking…
Templates
Ready-to-go quiz lead magnet for AI specialists
If you’re an AI specialist, capturing leads requires expertise – and a strategic approach to customer engagement. One of the…
Inspiration
15 quiz lead magnet ideas for your consulting business
Quizzes are an excellent way to engage potential clients and capture leads for your consulting business. When your personal service…
Marketing
Customer journey mapping for better lead magnet ideas
Every successful product or service is backed by a deep understanding of the people you are marketing and selling it…
Strategy
How quizzes boost customer loyalty to get more repeat business
In today’s business world, competition is FIERCE, and customer expectations are higher than ever. Fostering loyalty and repeat business isn’t…
Marketing
How to Implement Email Marketing for Lead Generation and Sales
Email marketing is a powerful tool when it comes to generating leads and driving sales for your business. It’s a…
Marketing
Align sales and marketing for better conversions with a quiz
To grow a successful business, your sales and marketing functions must be aligned. Many companies struggle with this, but luckily…
Marketing
Grow Your Email List Fast: Use A Quiz Lead Magnet
You know that email marketing is an important tool to help you identify leads, build relationships, and make offers to…
Promotion
Create a buzz for your experience business with quiz software
You’ve designed the most amazing experiences and events that are perfect for your clients. Now you need a lead magnet…
Guides
Guide to Using Quiz Lead Magnets for E-commerce Businesses
The right lead magnet will keep bringing new potential customers into your world, but generic discounts and PDFs are so…
Marketing
Mistakes in Personalised Marketing & How to Avoid Them
Personalisation is all about tailoring your message to each customer’s needs, preferences or behaviours. So, by making your marketing super…
Strategy
What Is An Advanced Quiz Funnel?
Quiz marketing can attract new people, collect a tonne of valuable data, and bring you leads on repeat. You won’t…
Inspiration
Best Quiz Lead Magnet Ideas for SAAS (With Tips & Guide)
A quiz is the perfect lead magnet for your SaaS business: it’ll create an engaging experience for your customers while…
Marketing
What Is Personalised Marketing? Key Aspects & Benefits
Everyone is competing for your target audience’s attention online, and consumers are becoming more selective. So, how can you stand…
Strategy
How to Upsell & Cross-Sell Using Quiz Software
When done right, upselling and cross-selling can increase your revenue and even improve customer satisfaction. Nobody wants to be inundated…
Strategy
When Is the Right Time to Focus on Lead Generation?
Many business owners make a costly mistake: only focusing on lead generation when they desperately need new customers. By then,…
Marketing
How Much Does Quiz Marketing Cost?
Quiz marketing can help you stand out, grow your audience, and get customers on repeat. But how much does it…
Technology
CRMs vs Lead Generation Tools: A Comparison
To scale your business and keep running it without losing your mind, you must stop doing everything manually. That’s where…
Marketing
How Much Does It Cost to Create a Sales Funnel?
A sales funnel is the entire journey your target audience goes through to buy from you, from being aware of…
Marketing
31 Best Landing Page Examples & Their Strongest Elements
A basic landing page with a generic contact form and call to action isn’t going to cut it. Even when…
Strategy
How to Encourage People to Share Your Quiz
The main goal of your quiz is to get your target customers to complete it. That way, you can wow…
Marketing
Lead Generation for B2B: How to Boost It With a Quiz
Word of mouth and referrals are always a big plus. If you want to grow sustainably, though? You MUST take…
Strategy
Real-Life Examples of the Best B2B Lead Generation Strategies
Are you looking for a powerful B2B lead generation strategy to sell your offers consistently and grow your business? Then,…
Strategy
How to Prequalify Leads to Only Attract Dream Clients
More leads and sales calls is always good news for your business, right? Wrong! If you keep booking sales calls…
Marketing
7 Key Factors to Consider BEFORE Launching a Waitlist
Building a list of people who are interested in your new product or service is much wiser than dropping it…
Marketing
10 Reasons to Integrate Quizzes Into Your Content Strategy
Every day, a tonne of new content is added online. So, how can you get your target customers to notice…
Marketing
5 Ways to Create Urgency in Your Sales Funnel & Sell More
Even with the perfect service or product for your target audience, some of them will need a little push or…
Technology
Contact Forms vs Quizzes to Pre-Qualify Your Leads
If you want to close more sales and stop wasting hours talking to wrong-fit prospects, you MUST pre-qualify your leads….
Marketing
Why You’re Not Getting Leads for Your Business (& How to Fix It)
It doesn’t matter how good your product or service is. If you can’t generate leads you don’t have a business….
Marketing
How to Use a Quiz to Get Hot Leads Through LinkedIn DMs
LinkedIn DMs can be a goldmine for lead generation, and yet most business owners are still making these mistakes: So,…
Promotion
7 Waitlist Mistakes (and how to fix them)
If you want to launch a successful offer, launch a waitlist first. Launching a waitlist is a great way to…
Technology
Best Lead Generation Tools: Pros, Cons & How to Choose
To keep your business running smoothly and actually grow it, you NEED a consistent stream of leads. So, take control…
Strategy
Daniel Priestley & Steven Bartlett Podcast – Diary of a CEO
See Daniel Priestley live with Ali Abdaal on 27th March, in London – tickets are here. I was recently a guest…
Technology
12 Ways to Make your Quiz Mobile-Friendly
Imagine planning the perfect quiz for your audience, creating it, launching it and… losing over HALF of your participants! If…
Marketing
4 Steps to Generate Inbound Leads Fast
Tired of relying on unpredictable referrals or cold outreach that requires so much time and effort? Then, take control of…
Strategy
What Do All Successful Business Quizzes Have in Common?
More and more businesses are now using quiz marketing (smart!), but not all of them are doing it successfully. In…
Marketing
Using Quizzes in Social Media Marketing: A Step-by-Step Guide
With a compelling quiz, you can stand out, generate leads and get more people to engage with your brand. But…
Strategy
The Future of Quiz Marketing: Trends and Predictions for 2024
Spoiler alert: quiz marketing will keep on growing in 2024. But how? I’ve just used my crystal ball to predict…
Technology
Analysing Quiz Data: Key Metrics You Should Be Tracking
Once you’ve created and launched a quiz, that’s the bulk of the work done (high five!). But even though it…
Marketing
4 Reasons your lead generation quiz isn’t performing and how to fix it.
You put A LOT of time and effort into creating your quiz. You launched it expecting a raving response. But…
Strategy
Quiz Marketing Glossary: Lead Generation Jargon Buster
Quizzes are fun and engaging, and they’re a great way to grow your business and get more leads. You might…
Marketing
7 Best Books on Lead Generation (& What You’ll Learn)
If you want more leads for your business, you’re in the right place. We’ve created hundreds of articles and videos…
Inspiration
What is a lead generation quiz and why should you use one for your business in 2024
We all want more leads, right? Who wouldn’t? This is why lead generation is such a hot topic. There are…
Marketing
How B2B Marketers Can Pre-Qualify Prospects With a Quiz
The quality of your leads is important, especially if your team have sales targets to hit. There’s nothing worse than…
Marketing
Best Lead Magnets for Membership Site Owners
If you run a membership community and you’d like to attract more members, then you need to build your email…
Strategy
Lead Generation for Coaches and Consultants: Complete Guide
If you are a coach or consultant, you need leads. There’s no getting around it. Even if you already have…
Marketing
Lead Generation for Accountants: Increase Sales And Attract Your Ideal Clients
If you’re an accountant, then you’re probably great with numbers and keeping your clients happy, but what do you do…
Technology
7 PointerPro Alternatives: Pros, Cons & How to Choose
If you’re looking to collect more leads, then PointerPro may (or may NOT) be the perfect match for your business…
Technology
7 Typeform Quiz Alternatives: Pros, Cons & How to Choose
Typeform is a popular online form builder that you can use to collect information and data from your audience. As…
Marketing
Lead Generation for Agencies
Like most agencies, you’re probably super busy helping your clients increase their traffic, leads and sales. This usually means you’re…
Podcast
Get high-quality leads from podcast listeners
Love podcasting? Podcasts are one of the best ways to build a strong, loyal audience, both as a podcast host…
Marketing
What to include on your quiz results page
Launching a quiz for your business is exciting. Quizzes are a fun and effective way to grow your audience and…
Marketing
How to increase your quiz conversion rate using a Gifted Quiz (Or A Gifted Survey)
Quizzes make fantastic lead-generation tools. They’re fun, engaging and personalised, which is why they convert so well compared to other…
Promotion
$100m Leads Book – Review Alex Hormozi’s Lead Generation Advice
$100M Leads is Alex Hormozi’s brand-new book that he’s been working on for 2 years. The book launched on 19th…
Promotion
How Event Organisers Can Use Quizzes to Deliver the Most Amazing Events
Are you putting on an event or conference soon? Whether it’s online or in-person, events take a lot of time…
Marketing
5 Best B2B Lead Magnets to Get More Leads in 2023
The best B2B lead magnets do a lot more than just getting “more email subscribers”! High-performing lead magnets bring you…
Promotion
29 tweet templates to promote your quiz on Twitter
How many times per week do you tweet about your quiz or scorecard on Twitter? Once or twice…if that? Twitter…
Inspiration
27 Quiz Ideas for Financial Planners, Advisors and Coaches
If you are a financial planner, advisor, or money coach then you’ll need a way to attract new leads into…
Customer Stories
How Daniel generated nearly 10,000 leads using a simple Scorecard
Meet Daniel… Daniel Wagner, the Communications Director of The Journey, shares how ScoreApp helped their company generate leads consistently. By…
Marketing
9 quiz funnel mistakes (and how to fix them)
Launching a quiz is exciting. It’s a fun, new way to grow your audience, and it’s so much easier promoting…
Strategy
Quiz Lead Form. Should it come before or after your questions?
If you’re thinking of launching a quiz, then you’ll need to make an important decision… Should you have your lead…
Inspiration
How to generate the best quality leads for your sales team
We all want more leads, right? Who wouldn’t? Generating consistent leads means your sales team always have new prospects to…
Marketing
What is Quiz Marketing and how can it help you get more leads and sales?
Have you heard of the term “Quiz Marketing” before? You might have, but you might not know exactly what it…
Strategy
6 types of quiz you should be using in your business
When you think about quiz marketing, what comes to mind? Is it simply a way to generate leads? Or is…
Technology
What is a quiz funnel and why do you need one?
Have you heard the term “Quiz Funnel” before, but you’re not entirely sure what it is or whether you need…
Marketing
How to Convert Quiz Leads into Sales
Building a list of warm leads is one thing but converting them into sales is what you REALLY want. If…