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Strategy

Get More Leads and Traffic With Topic Clusters

Rebecca Hollis

15 Oct, 2024 · 10 min read

If you want to nail building topic authority with your audience and in your corner of the internet, you need to start creating content clusters. Here’s how… What are topic clusters? Topic clusters are a way to organise your content thematically. You have one ‘pillar’ page that’s the hub and is a wide-lens view of … Continued

Marketing

12 Black Friday Marketing Mistakes (& How to Avoid Them)

Daniel Priestley

14 Oct, 2024 · 14 min read

Black Friday is a fantastic opportunity to skyrocket sales. Unfortunately, some businesses end up wasting a tonne of time, energy, and money on offers that don’t take off. Let’s make sure it doesn’t happen to you! Here’s how you can avoid the most common and costly Black Friday mistakes, setting yourself up for success. Mistake … Continued

Strategy

How to Build a Black Friday Sales Funnel & Maximise Revenue

Martin Huntbach

11 Oct, 2024 · 9 min read

Have you got bold goals for Black Friday? Then, you can’t expect to just send out a couple of emails with a generic 10% discount. To stand out, compel your audience to choose your deals, and get the very most out of them, you must plan ahead and be strategic. The best part? Once you … Continued

Customer Stories

From Hours on Lead Gen to Clients Seeking You Out

Jamie Page

10 Oct, 2024 · 2 min read

Here’s the thing about lead generation: you can be successful at it results-wise, but it can still be taking up a lot of your time. The question to ask yourself is this: is my lead generation strategy optimised if I’m spending half a day on it, every day? Kai Cheng is an agency owner who, … Continued

Strategy

Create A Social Media Battle Plan That Maximises Lead Gen Results

Jamie Page

10 Oct, 2024 · 7 min read

To get the best lead generation results from your social media presence you need a comprehensive and unbreakable battle plan – not a scattergun approach. Here’s how to create a strategy built around your main lead magnet that accounts for the diversity of social media platforms. Meet your audience at their preferred digital hangouts, with … Continued

Media

ScoreApp Acquires Bucket.io to Enhance Interactive Marketing Capabilities

Steven Oddy

9 Oct, 2024 · 3 min read

London, UK – 8 October 2024 – ScoreApp®, a leading platform for interactive quizzes and surveys, is pleased to announce the acquisition of Bucket.io®, a prominent US-based marketing funnel software company known for its innovative lead generation and customer engagement tools. The acquisition marks a significant step in ScoreApp’s mission to expand its capabilities and … Continued

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