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Expert insights, tips and guides to help you grow your business successfully

Strategy

How To Generate Leads From Community Guesting

Rebecca Hollis

24 Sep, 2024 · 9 min read

People buy from people they trust. Being invited to a community meeting by someone they already trust and look up to is an extremely powerful way to get warm leads through their endorsement. That’s why community guesting can give you a huge advantage over your competitors, and acts as an excellent lead generator. Let’s take … Continued

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Insights

7 Big Mistakes That Will Ruin Your Video Mini-Course

Martin Huntbach

23 Sep, 2024 · 8 min read

A video mini-course is an amazing lead generation asset for you and your audience. Your audience gets an extremely valuable quick win, which helps them get to know you better and compels them to take action with you. Why a video mini-course is an amazing lead generation tool  Going on camera is a very powerful … Continued

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Inspiration

Lead Generation Examples: Quizzes, Surveys, and Assessments

Daniel Priestley

20 Sep, 2024 · 9 min read

Getting more customers, avoiding feast and famine, increasing your profits, attracting investors… EVERYTHING is downstream from lead generation! Sadly, not many businesses get it right, but let’s make sure YOU can master yours. Lead generation comes in so many different shapes and formats. So, don’t create yet another free PDF resource that will sit in … Continued

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Customer Stories

Re-Shaping Patient Bookings – and Market Research

Georgia Brisco

19 Sep, 2024 · 3 min read

For Nell Mead, a physiotherapist of over two decades and founder of HowToBeYourOwnPhysio.com, a thoughtfully designed questionnaire was essential.  Nell’s platform helps people assess their injuries and decide whether they can manage rehabilitation at home or if clinical care is better. It provides physiotherapy resources, professional guidance, and questionnaires to empower people to make informed … Continued

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Inspiration

Why Podcasts Make Incredible Lead Generation Tools

Jamie Page

18 Sep, 2024 · 17 min read

You might already have a well-oiled content creation machine that’s delivering perfect leads, but you’re looking for a different way to get in front of ideal clients outside of the usual long-form content. That’s where podcasts could become your new lead generation superpower.  Whether you’re dipping your toes in and finding out how to become … Continued

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Insights

Is there a difference between a scorecard and a quiz?

Leigh Simons

17 Sep, 2024 · 7 min read

Do you want to generate more leads and gain valuable insights into your target audience?  You’re familiar with terms like ‘scorecard’ and ‘quiz’, but while they seem very similar on the surface, they actually have very different purposes and should be used in different contexts.  So, what’s the difference between them? In this blog post, … Continued

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