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Expert insights, tips and guides to help you grow your business successfully

Guides

How to Design a Market Research Survey: Best Practices and Templates

Rebecca Hollis

11 Dec, 2024 · 13 min read

Whatever your niche, investing in market research surveys will help you get to know your target customers on a deeper level. Online surveys and market research are also vital for identifying emerging marketing trends and making informed strategic decisions. But, as useful as they can be for uncovering business-boosting insights, if your survey designs aren’t … Continued

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Strategy

Email Sequence for Converting Leads From a Challenge

Leigh Simons

10 Dec, 2024 · 10 min read

So, you’ve got your lead generation challenge all set up and ready to launch. Great!  But before you hit the ‘go live’ button’, it’s important to have a solid follow-up email sequence in place: one that both nurtures and converts your participants once they’ve completed the challenge. While we know this might seem like even … Continued

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Insights

What Types of Leads Can Be Generated Automatically?

Jamie Page

10 Dec, 2024 · 8 min read

The leads that come through automated lead generation won’t all be the same. They’ll have different needs and react to different content, as well as have different levels of awareness of your brand. It’s this awareness that really separates leads. It also informs how best to handle them, how much attention you need to show … Continued

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Insights

Top Lead Generation Strategies for 2025: What You Need to Know

Martin Huntbach

10 Dec, 2024 · 13 min read

As the new year approaches, it’s time to start focusing on your business goals for 2025. One priority that will always remain the same is lead generation. Attracting the right clients to your products or services is the lifeblood of every business!  While lead generation opportunities are always evolving and improving, the fundamentals remain the … Continued

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Inspiration

How To Attract New Year Gym Members in 2025 With ScoreApp

Rebecca Hollis

9 Dec, 2024 · 15 min read

It happens every year: January rolls around, and the gyms and fitness studios are flooded with sign-ups as people take on new challenges and make resolutions that this time they really mean it – they’re going to get in incredible shape and be healthier than ever before. It’s great… It’s inspiring… It never lasts. Because … Continued

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Insights

Things To Consider Before Starting a Lead Magnet Challenge 

Steven Oddy

9 Dec, 2024 · 9 min read

Thinking about launching a lead magnet challenge, but want to make sure you’re actually doing it correctly? You’re in the right place. Lead magnet challenges are incredibly powerful when it comes to converting warm leads into high-quality clients that stick.  From allowing your audience to learn about your business in a non-salesy way and showcasing … Continued

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