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Expert insights, tips and guides to help you grow your business successfully

Marketing

Biggest Myths in B2B Sales Debunked

Martin Huntbach

19 Nov, 2023 · 10 min read

There are so many misconceptions about B2B marketing and sales. The worst part? If you believe any of them, it means they’ve been holding your business back. Instead, you want to move forward and grow it, right? So, let’s look at these B2B sales myths and debunk them one by one.  I’ll also show you … Continued

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Marketing

ScoreApp and Great British Entrepreneur Awards Partnership

Jamie Page

6 Nov, 2023 · 2 min read

Delivering Hyper-Personalised Insights to Drive Business Decisions We built ScoreApp for innovative businesses that want more.We built a scorecard marketing technology for entrepreneurs that need to engage with their customers.We built our quiz marketing platform for change makers that require better data.That’s why we’re thrilled to announce our partnership with the Great British Entrepreneur Awards … Continued

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Marketing

Quiz Marketing vs Quiz Funnels. What’s the difference?

Martin Huntbach

4 Nov, 2023 · 8 min read

Quizzes are one of the most effective lead-generation tools. This is why they are becoming more and more popular in digital marketing. They’re fun, engaging and a great way to learn more about your audience. However, when you get started with quizzes, you might find some of the jargon confusing. For instance, what’s the difference … Continued

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Marketing

How B2B Marketers Can Pre-Qualify Prospects With a Quiz

Martin Huntbach

1 Nov, 2023 · 8 min read

The quality of your leads is important, especially if your team have sales targets to hit. There’s nothing worse than getting hundreds of low-quality leads that your sales team struggle to convert. As a B2B marketer, you shouldn’t just aim to generate “more leads.” It’d be wiser to focus on getting “more relevant prospects” booked … Continued

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