Blog - Page 2 of 41

Marketing

9 Common Content Cluster Mistakes To Avoid For More Leads

Steven Oddy

5 Nov, 2024 · 12 min read

Content clusters provide businesses with the opportunity to boost their search rankings through value-packed and internally-linked educational content. When created strategically, content clusters help you generate more leads and build authority in your niche too. The combination of well-researched and highly-targeted content clusters and engaging lead magnets (like interactive ScoreApp quizzes!) can help attract new … Continued

Marketing

Prepare for More Sales in 2025: Launch a Waitlist Now

Daniel Priestley

28 Oct, 2024 · 8 min read

2025 could be your best year in business yet, but not if you leave it until January 1st (or, worse, later). Whether you’re planning on launching a new product, raising your rates, or something else entirely, you’ll reap what you sow now. So, how can you set yourself up for a successful 2025? Simple: start … Continued

Marketing

9 Common Content Cluster Mistakes To Avoid For More Leads

Rebecca Hollis

25 Oct, 2024 · 12 min read

Content clusters provide businesses with the opportunity to boost their search rankings through value-packed and internally-linked educational content. When created strategically, content clusters help you generate more leads and build authority in your niche too. The combination of well-researched and highly-targeted content clusters and engaging lead magnets (like interactive ScoreApp quizzes!) can help attract new … Continued

Marketing

12 Black Friday Marketing Mistakes (& How to Avoid Them)

Daniel Priestley

14 Oct, 2024 · 14 min read

Black Friday is a fantastic opportunity to skyrocket sales. Unfortunately, some businesses end up wasting a tonne of time, energy, and money on offers that don’t take off. Let’s make sure it doesn’t happen to you! Here’s how you can avoid the most common and costly Black Friday mistakes, setting yourself up for success. Mistake … Continued

Marketing

What’s the best lead magnet for growing your email list?

Rebecca Hollis

6 Sep, 2024 · 8 min read

You’ve got an email list, and you want to grow it. So, what’s the best way to attract new subscribers? You know you want engaged leads, but simply offering a discount code or a freebie might not cut it in a competitive market. The good news is that the right lead magnet is a game-changer. … Continued

Marketing

Customer journey mapping for better lead magnet ideas

Martin Huntbach

12 Aug, 2024 · 11 min read

Every successful product or service is backed by a deep understanding of the people you are marketing and selling it to. How much time have you invested in your customer experience? According to Forbes, 84% of customers expect an excellent experience from any business they buy from. If you feel like your customer experience is … Continued

ScoreApp Blog

9 Common Content Cluster Mistakes To Avoid For More Leads

Prepare for More Sales in 2025: Launch a Waitlist Now

9 Common Content Cluster Mistakes To Avoid For More Leads

12 Black Friday Marketing Mistakes (& How to Avoid Them)

What’s the best lead magnet for growing your email list?

Customer journey mapping for better lead magnet ideas