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Strategy

Survey Response Rates: What To Expect and How To Improve Them

Martin Huntbach

20 Dec, 2024 · 7 min read

While online surveys are powerful tools for gaining insights into your industry and collecting valuable customer feedback, low response rates can plague your success. Achieving a consistently solid response rate will ensure you connect with a wealth of relevant insights to help you accelerate your commercial growth. To earn high response rates, your online survey … Continued

Strategy

B2B Marketing and Sales Funnel Best Practices for Top Results

Jamie Page

19 Dec, 2024 · 15 min read

Are your marketing and sales working together at every stage of your B2B funnel? Because they should! By funnel, we simply mean the journey your target customers go through until they buy from you. And when you plan it and take control of it, you’ll get to reach more leads and help them move to … Continued

Insights

How much does automated lead generation cost?

Steven Oddy

19 Dec, 2024 · 8 min read

Businesses survive and thrive by bringing in leads, and automated lead generation makes being found by the right customers easier. But how much does it cost? In one sense, finding and nurturing high-quality leads is priceless. That said, lead generation involves setting up and maintaining a complex process, and that definitely does cost money. Exactly … Continued

Insights

Market Research vs. Customer Satisfaction Surveys: Which Do You Need?

Leigh Simons

19 Dec, 2024 · 7 min read

Surveys are powerful discovery tools for businesses looking to understand their audience on a deeper level and make better strategic decisions. Without a doubt, market research surveys and customer satisfaction surveys are two of the best ways to gather a level of insight that will improve key parts of your consumer-facing activities. But, which is … Continued

Strategy

Top 8 Mistakes To Avoid in Fitness Lead Generation

Leigh Simons

18 Dec, 2024 · 8 min read

It’s a busy and crazy world out there – and it doesn’t get much crazier and busier than on the ole world wide web. There’s infinite content being pumped out. Everyone has a voice, and they’re all shouting out, trying to be heard over the rabble. But while it’s easier than ever to get your … Continued

Top 5 B2B Content Marketing Trends for 2025

Inspiration

ScoreApp Blog

Survey Response Rates: What To Expect and How To Improve Them

B2B Marketing and Sales Funnel Best Practices for Top Results

How much does automated lead generation cost?

Market Research vs. Customer Satisfaction Surveys: Which Do You Need?

Top 8 Mistakes To Avoid in Fitness Lead Generation

Top 5 B2B Content Marketing Trends for 2025