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Expert insights, tips and guides to help you grow your business successfully

Strategy

How many lead magnets does your business need?

Jamie Page

4 Sep, 2024 · 12 min read

Most businesses have a range of products and services, all for different people… so the way you attract leads has to adapt for each.  Have you tried a few lead magnets in the past and found that none have given you that perfect balance across all your customer levels?  If you’re looking to find a … Continued

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Strategy

How to disqualify leads as a creative business owner

Daniel Priestley

29 Aug, 2024 · 10 min read

If you’re a creative entrepreneur, you probably face a harsh reality: doing the work you love isn’t enough. No matter how passionate or talented you are, you’ll struggle to sustain your business if you can’t sell your work.  It’s a truth that many creatives find difficult to accept, but once they do, it changes everything.  … Continued

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Strategy

What Is An Audience-First Strategy & How Do You Implement It?

Daniel Priestley

27 Aug, 2024 · 9 min read

To future-proof and scale your business, you must move from a product-first to an audience-first strategy. What does that mean in practice? And how can you create this shift in your marketing? I’ll show you exactly what being audience-oriented means and then walk you through the same 5-step method that I use for all my … Continued

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Strategy

Enhance your webinar with an interactive quiz

Steven Oddy

6 Aug, 2024 · 11 min read

As a B2B business, it can feel like you’re constantly trying to come up with new ways to engage with your target customers. A great option is hosting webinars, as they provide an interactive way to engage with lots of potential customers in one go.  Webinars provide a golden opportunity to turn warm leads into … Continued

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Strategy

The Benefits of Using a Quiz to Boost e-learning Engagement

Martin Huntbach

1 Aug, 2024 · 8 min read

Since the Covid-19 pandemic, the way we learn has shifted permanently.  Whether you run a training business, are a course creator, or work at an educational institution, e-learning has likely become a staple part of your model over the past couple of years.  E-learning has many benefits for students, allowing them to flexibly develop their … Continued

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Strategy

How quizzes boost customer loyalty to get more repeat business

Daniel Priestley

31 Jul, 2024 · 7 min read

In today’s business world, competition is FIERCE, and customer expectations are higher than ever. Fostering loyalty and repeat business isn’t just beneficial – it’s essential!  An extremely effective way to enhance customer loyalty is through a quiz. Quizzes engage your customers, offer personalised experiences, and deepen their connection with your brand. Think about the brands … Continued

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