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Insights

Top Lead Generation Strategies for 2025: What You Need to Know

Martin Huntbach

10 Dec, 2024 · 13 min read

As the new year approaches, it’s time to start focusing on your business goals for 2025. One priority that will always remain the same is lead generation. Attracting the right clients to your products or services is the lifeblood of every business! While lead generation opportunities are always evolving and improving, the fundamentals remain the … Continued

Insights

Things To Consider Before Starting a Lead Magnet Challenge

Steven Oddy

9 Dec, 2024 · 9 min read

Thinking about launching a lead magnet challenge, but want to make sure you’re actually doing it correctly? You’re in the right place. Lead magnet challenges are incredibly powerful when it comes to converting warm leads into high-quality clients that stick. From allowing your audience to learn about your business in a non-salesy way and showcasing … Continued

Insights

Busting Common Myths About Lead Generation Webinars

Martin Huntbach

22 Nov, 2024 · 6 min read

Webinars are incredibly powerful lead generation tools. But as effective as they are at transforming prospects into paying customers, there are a lot of common misconceptions holding businesses back. Knowing your webinar marketing fact from fiction will give you a clearer understanding of the lead generation process – and we’re going to help you do … Continued

Insights

Why Market Research is the Key to B2B Customer Retention

Steven Oddy

21 Nov, 2024 · 8 min read

B2B market research is usually seen as a way to discover ways to reach untapped audiences and sell more products or services. But it’s also a powerful way to boost customer retention by strengthening current client relationships, increasing their satisfaction, and reducing your churn rates. Let’s take a look at some key data points and … Continued

Insights

9 Reasons Your Automated Lead Generation Process Isn’t Working

Martin Huntbach

20 Nov, 2024 · 8 min read

Automated lead generation is a great way to find better leads faster, but only if it’s used right. It can take a bit of finessing to get the best results. This blog post will guide you through the most common issues businesses face in establishing automated lead generation, as well as how to overcome them. … Continued

Insights

How Much Does It Cost to Build a Waitlist?

Daniel Priestley

12 Nov, 2024 · 9 min read

By “waitlist”, we mean a list of people who are interested in what you’re planning on launching, whether that’s a product, service, event, SaaS, or something else entirely. When you build a waitlist strategically and nurture those subscribers, it allows you to position yourself as a premium option, gauge demand, and sell more easily (and … Continued

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