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Marketing

What Is Personalised Marketing? Key Aspects & Benefits

Jamie Page

27 Jun, 2024 · 7 min read

Everyone is competing for your target audience’s attention online, and consumers are becoming more selective. So, how can you stand out and reach them? By making your marketing messages super specific and relevant to them. Let’s look at what personalised marketing means in practice and how you can start using it effectively! Personalised marketing explained … Continued

Marketing

Building effective sales funnels that boost your conversions

Martin Huntbach

17 Jun, 2024 · 11 min read

What superpower would you wish for in your professional life? It seems likely that for most marketers, it would be the ability to mindread. Imagine being able to see what your different customers think of your products, service, and brand! You’d definitely spend less time trying to understand buyer psychology, and your offering and messaging … Continued

Marketing

Top 10 most common mistakes when building sales funnels

Daniel Priestley

14 Jun, 2024 · 14 min read

Building an effective sales funnel is crucial for guiding potential customers through their buying process and turning them into loyal, paying customers who shout about your brand. But it’s not as easy as ‘pour blog readers/followers/webinar watchers in the top and customers come out the bottom.’ If only! The sales process is not a simple, … Continued

Marketing

Common challenges in email marketing and how to avoid them

Steven Oddy

12 Jun, 2024 · 9 min read

When done well, email marketing is an awesome tool for promoting your business and getting new customers. But it can be tricky to navigate… from low open rates to complying with regulations, some of these hurdles can really impact your campaign success and sales. Whether you’re looking to up your email marketing game or start … Continued

Marketing

What is a sales funnel and how do you build one?

Jamie Page

11 Jun, 2024 · 12 min read

Our customers have individual needs, find us in a variety of places, have their own questions, and take very different journeys to their final purchase decision. We can’t just have one smooth slide for everyone to jump into. Every audience segment needs its own carefully created route. Sounds complicated, doesn’t it? Thankfully, there’s the perfect … Continued

Marketing

How Much Does Quiz Marketing Cost?

Leigh Simons

10 Jun, 2024 · 8 min read

Quiz marketing can help you stand out, grow your audience, and get customers on repeat. But how much does it cost to create the kind of quiz that keeps working in the background for you? It actually depends on several factors. Let’s go through the most important ones so that you can find the best … Continued

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